Architectural

Architectural signage is a term that’s loosely defined, yet used liberally throughout the signage industry. But for newcomers, asking about the purpose of an architectural sign system can provoke stutters and meandering statements from experts and up-and-comers alike.

Architectural signage represents any bespoke sign and sign solutions that strengthen a corporate brand, visually aid wayfinding and enhance the built environment. An architectural sign is often detailed in construction and professionally manufactured, using either traditional or state of the art technologies and quality materials. An architectural sign is not just a sign. There’s an artistry in its making, conceptualised from the design brief, applied with intelligent engineering and a considered choice of materials to marry brand with building, turning 2D ideas into breathtaking 3D reality.